Our mission is to promote Scarborough town centre, celebrating its vibrant independent shops and extraordinary heritage.

As one of the UK’s leading coastal destinations and one of the first seaside resorts in the world, Scarborough has dynamic cultural and business sectors which contribute to its rapidly growing reputation for high quality employers, outstanding leisure facilities and the many hundreds of thousands of visitors who visit the town throughout the year

 

FREE DIGITAL TRAILS TO HELP YOU EXPLORE

WE’VE CREATED 10 DIGITAL TRAILS TO WORK ALONGSIDE THE INFORMATION ON THE REVERSE SIDE OF THE SCARBOROUGH ILLUSTRATED MAP.

The Trails are: Where to Park, Independent Shops, Retro Seaside Experience, Artists & Makers, Amazing Buildings, Antiques & Vintage, Craft Ale, Maritime Heritage, Dog Friendly Places and Places of Worship.

Look out for the QR codes on posters, in shop and local building windows.

CLICK TO FIND OUT MORE>>

ILLUSTRATED MAP & GUIDE

We have produced a beautifully designed map of Scarborough. Illustrated by local artist Hannah Grahamslaw, it includes lots of information for visitors and locals alike. See if you can spot your favourite place.

CLICK TO FIND OUT MORE>>

FACTS & FIGURES

We have analysed data on Scarborough to create an overview of footfall, visitor numbers, demographic of residents and visitors, crime rates, water quality  and more.   We believe this data to be important to build a true picture of Scarborough and inform decisions made around investment and business development, and to help steer social projects.

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A NEW ARTISAN MARKET FOR SCARBOROUGH

We are working with Scarborough Studios to bring a new Artisan and Antiques Market to Scarborough. It is to highlight our incredible creative communities and independent traders, plus to help promote the wonderful Scarborough Market Hall.

SCARBOROUGH COBLE MARKET

Scarborough Coble Market brings together a carefully curated mix of artists, antique dealers, makers, craftspeople and  artisans in a vibrant new event on St Helen’s Square, opposite the Market Hall & Vaults.

Taking its name from the iconic Coble boat that symbolises Scarborough’s fishing heritage, the Coble Market  also includes street food, live music and programmed moments throughout the day, turning the cobbled square into a lively, social place to meet friends, browse and enjoy.

Every second Sunday of every month from 9.00 am until 3.00 pm. With around 100 stalls outside and under cover, whatever the weather, good coffee, great food and entertainment guaranteed. SEE YOU THERE!

 Check out the Coble Market page here: >> 

OR YOU CAN FIND OUT MORE OR BOOK A STALL AT:

WWW.COBLEMARKET.CO.UK

POP-UP VISITOR INFORMATION HUB

VISIT US: The Visitor Info Hub is open to the public Fridays and Saturdays 10 – 3

The Hub is run by volunteers, because they love Scarborough, and want you to love it too.

Contact: Visitor Info Hub, 1 St Helen’s Square, Scarborough, YO11 1EU

EMAIL: INFO@THISISSCARBOROUGH.ORG.UK

COMING SOON – THIS IS SCARBOROUGH – A LOCAL’S GUIDE

This is Scarborough will be publishing a new, independent guide to Scarborough in March 2026 to celebrate the 400th anniversary of The Spa. With over 150 pages of content, The Locals’ Guide will be packed with ideas for things to do, illustrations and great photos: the perfect resource to try out new experiences, tours and stuff to do in and around Scarborough whatever time of year that you visit. If you want to have the chance to order a preview edition, just email info@thisisscarborough.org.uk and we will get in touch.

THIS IS SCARBOROUGH was formed to deliver strategic campaigns, place-making and brand strategy to promote the high street, community cohesion and the business sectors across the town. 
This Is Scarborough is a Not For Profit Organisation led by a multi award-winning team steeped in urban regeneration, community building, place-making and high street campaigns.
This Is Scarborough – A Not For Profit Organisation
Registered Number: 16261043
Company Ltd by Guarantee
All profits reinvested in Scarborough

The This Is Scarborough brand was originally developed by Scarborough Borough Council and subsequently by North Yorkshire Council, Scarborough Business Ambassadors and the Town Centre Team. As a newly formed organisation we are working in collaboration with all groups and the local authority to develop the brand further and progress the development of Scarborough’s town centre.  

The initial brand was developed for the public sector by Creative Concern working in partnership with local design agency Marson & Co.

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